LUNDS & BYERLYS – Better in every sense
It’s hard to communicate quality without experiencing it for yourself. And as a premium brand in a highly competitive (and loud) market, the problem was simple: How do you market your differences without joining the screaming match of jargon that’s already taking place?
Our solution: Whisper it.
With Better in Every Sense, we were able to tell a beefy (pun intended) story in a short amount of time and engage all five senses of our audience by hitting them in the eyes, ears, noses, and — most importantly — stomachs.
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